Yves Rocher Boutique Berths At Novare Mall, Lekki

Yves Rocher Novare Lekki Mall

The first highly patronized cosmetic brand in France,Yves Rocher (pronounced Eve Ro-shay) launches its first boutique in Novare Mall, Lekki, Lagos.

The leading beauty brand, Yves Rocher is based on the philosophy of Botanical beauty and offers a range of skincare and fragrances composed of natural and botanical ingredients for both men and women.

Now in Nigeria and exclusively distributed by Parfums Estate Limited, a wholly-owned subsidiary of Montaigne Limited, the pilot launch of the Boutique took place at Jabi Lake Abuja earlier in July 2016.

Yves Rocher is purely plants

 

 Products on display

The ambition of Yves Rocher has always been to work in harmony with the environment, as each tree and each plant does in nature. The brands’ commitment to botanical beauty ensures that every ingredient and formula is guaranteed to be safe. Every formula is effective.

Priority is given to organic agriculture. Endangered plants and genetically modified or animal-based ingredients are never used. Raw materials that harm the environment are reduced. Eco design is used. All the active ingredients Yves Rocher develops are extracted from plants.

With the highest efficacy and expertise in face care, the brand is known for its well-being and natural body care. In fragrance, Yves Rocher displays French Haute Perfumerie, while the personal care range are natural and used with pleasure.

Alali Hart; Managing Director Parfums Estate Limited

At the Lekki launch of the boutique, which took place before the close of 2016, the Managing Director, Alali Hart played host to  an array of celebrities that were present.

.    L-R: Toyin Adepegba, Brand Manager;Geth Okoli, Head of Sales, Vanessa Obasi, Reporter, Genevieve Magazine;Funmi Elliott, Head of Marketing & Brands Management, and Queen Ogunshile, Head of Training